Business Law Essay Example | Topics and Well Written Essays - 500 words - 9

Business Law - Essay Example Especially from the point of view of securing intellectual property rights, social media mocks at those thinking of this. The speed of information dissemination and exchange is so fast on internet that by the time one finalizes of a website or trademark of web address, another person wins in getting a similar or exact copyright. Also, contractual agreements with employees on the issue of reasonable use of company resources and abiding by the privacy and security rules of company’s information are also at stake. Employees today generally ‘friend’ their competitors on social networking sites like Facebook, Orkut and twitter and reveal many of the important and sensitive company information to other through posts and tweets which is available for others to look at and comment upon. This gives rise to unethical marketing practices and organizational gimmicks which ultimately lead to more litigations and breaches of contracts. From the widespread use of social media, it seems as if people are managing what they actually do not understand properly. In order to expand the friend list at social networking sites, employees and even bosses ‘friend’ their competitors also which can damage the reputation of the company and place potential legal issues on posting and sharing confidential and damaging information over internet. From both legal and ethical standpoints, this seems to be a grave situation as boundary line between communication channels and privacy barriers is getting blurred due to the usage of social media. Businesses need to have more control, monitoring and action steps program in place because social media can become a fierce tool in the hands of ‘disgruntled’ employees to embarrass the company. Similarly, contracts with employees also need to be watched carefully as no one knows which employee is actually working for the benefit of the company and